"preppy" tag
Brooks Brothers Red Fleece

Brooks Brothers Red Fleece “Bright Young Things” Video Ad Campaign

Brooks Brothers recently released a new video campaign for their Red Fleece collection titled, “Bright Young Things”. The Red Fleece collection takes a youthful take on classic Brooks Brothers style. The video features…

ERIK-Scotch and Soda

Erik Andersson for Scotch and Soda Spring 2013

Today, Amsterdam-based brand, Scotch and Soda opened a new store in the Union Square area of New York City. The brand, known for their detail, high quality and affordable, features some pretty neat…

LandsEnd

Lands’ End Spring/Summer 2013 Collection

This past week our Editors were invited to the Lands’ End Spring/Summer 2013 Editor’s Preview event held at Manhattan’s Pavilion. Although Lands’ End may be viewed as a remnant from the 80’s preppy…

Scott Disick on LuxuriousPROTOTYPE.com

Luxe Gentleman: The Stylish Scott Disick

If you’ve flipped through E! or know anything about Kourtney Kardashian, you couldn’t help but to notice her outspoken, well-to-do fiancé Scott Disick. While many stopped to figure out why Kourtney hasn’t packed…

School Day Blues

Luxe Outfit: School Day Blues | Ivy League Prep Inspired.

The Outfit Rugby Phelps Basic Oxford Shirt – $39.99 J. Crew Stanton Slim Fit Cotton Twill Shorts – $60 Rugby Skull & Bones Bow Tie – $49.50 Converse Jack Purcell Sneakers – $55…

The Salmon Chino Outfit

Luxe Outfit: The Salmon Colored Chino.

The Outfit Thom Brown Blazer – $1,850 Bass Zarson Shoes – $60.50 Daniel Dolce Pink & Brown Paisely Reversible Pocket Square – $58 Topman Washed Pink Skinny Chinos – $36 Polo Ralph Lauren…

Lacoste L!VE F/W 2012

Lacoste L!VE Fall/Winter 2012 | Less Preppy More Trendy.

For the Fall/Winter 2012 Collection of Lacoste L!VE the brand kept the iconic look but with a trendier touch. For example, notice the use of fitted hats and graphic tees. We love the…

Nautica

NYFW Review & Photos: Nautica Fall 2012

Ahoy Matey, Nautica went back to their roots for a full fledged nautical Fall 2012 presentation. The Nautica Fall 2012 Collection was inspired by the iconic watermen of the American northeast coast. The…

Brooks-Brothers-Flatiron (1)

Brooks Brothers Introduces a New Concept Store | Flatiron Shop.

Brook Brothers, the company that is synonymously known for creating classic clothes as well as cultivating a lifestyle recently opened the doors to their new concept store, Flatiron Shop. The store, located at…

RRL

Ralph Lauren RRL | The Rugged Gentleman.

Last night, I had the pleasure of attending the Private RRL Store Opening Event in New York City. The new store is more spacious than the original Bleeker street store. The design of…

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