After an acclaimed debut, Watch Week Aspen returns this August with heightened anticipation—expanding its footprint with an even more distinguished roster of luxury watch brands, curated retail partners, and immersive experiences. This refined summer affair has swiftly become North America’s premier horological retreat, where the precision of fine watchmaking meets the natural grandeur of the Rocky Mountains.
Now open to the public and entirely complimentary, the 2025 edition promises rare access to an exclusive world of craftsmanship and connoisseurship—set against the iconic backdrop of Aspen’s summer allure.
This year’s participating brands and partners include:
A. Lange & Söhne, Arnold & Son, Audemars Piguet, Avi & Co., Betteridge, Bremont, Gerald Charles, Glashütte Original, H. Moser & Cie., IWC, Meridian Jewelers, Moritz Grossmann, Norqain, Oliver Smith Jeweler, Omega, and Zenith.
(Additional luxury houses to be unveiled in the weeks ahead.)
Attendees will enjoy intimate brand encounters, private showcases, and the chance to engage directly with master artisans and industry luminaries. On the horizon: live watchmaker demonstrations, expert-led panels, and bespoke activations designed to deepen the connection between collector and creation.
Explore the the full schedule here —and prepare for a summer weekend where horology meets high altitude with effortless elegance.
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