For Spring/Summer 2012 Reiss escapes the everyday to celebrate the promise of summer with a focus on vacationing chic. Uplifting and upbeat, there is a sense of optimism and anticipation for the impending holidays.
THE HAMPTONS starts the journey, with a nod to generational dressing and a respect for iconic wardrobe items. The look evokes effortless transitional pieces, where juxtaposition is key.
Ensembles take inspiration from the sartorial coolness of the American set referencing influences from both the West and East coasts, where ‘tired’ items contrast against more polished pieces, adding an authentic meaning to dress and a beautiful summer aesthetic.
Signature staples are re-visited with new life breathed into them, as nostalgic classics are updated with futuristic fabrication and detailing.
The offer is “timeless yet future-proof,” adds James Spreckley- Menswear Director- Reiss
Key items:
Esther trans-seasonal DB notch revere suit
Irving soft blue Ivy League chambray jacket
York university style slim fit cotton
Stealther pink graph check formal shirt
Candy exclusive sports league multi stripe formal shirt
Promenade campus formal slack
Manor Oxford weave, fine striped button down shirt
Mercury above the knee, rolled hem hipster short in fresh summer shades
Marlow faux shawl, micro structured knit
HAVANA arrives in an exotic location and unleashes a sense of wardrobe bravery in this High Summer collection.
Liberating the spirit and the senses, muted and sun-bleached hues and pastels are replaced with bold colour palettes of ‘island brights’ and an array of prints. Attention to detail and craftsmanship are ever present as is a playful sense of fun.
Ties and pocket squares feature unique vintage prints. Caution is thrown to the wind as oversized patterns appear on small items and conventional pairing of textures is eschewed to find unlikely garment partners. Linen is found in the form of a tie or double-breasted suit, yet is absent from more tradition items such as shorts.
The silhouette is reminiscent of 70s film hero Sean Connery. Functional swim shorts reflect a shorter more streamlined cut and are teamed with a masculine, wearable and modern aesthetic. Shirts include floral, geometric and oversized prints, whilst shorts appear in unapologetic brights and exaggerated Hawaiian prints.
“You can be yourself or, better yet, be whomever you want to be.” A.M. Homes
Key items:
Promenade SB shirt in deep grape
Bradshaw open structured, buggy lined spring blazer
Maze open structured pique formal shirt
Rake exclusive textured print on a cotton linen shirt
California pleated short with side adjusters and hand a rolled hem
Keel cotton and denim detailed jean short
Thief 50s cotton linen open neck polo
Vesper vintage stripe Miami short sleeve t-shirt
Smith cotton vintage inspired geometric v-neck sweater
What Do You Think?
-Phaon Spurlock, The Southern Gentleman
Follow me on Twitter – @Phaon
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